Your page, read properly

Somebody engaged with your page this month. Find out who.

Signals turns a month of your own LinkedIn page activity into a report you can circulate: who reacted, who commented, where they work and what they do, and which of your posts brought them in.

No card. Nothing to install. Signals never posts, comments or messages anyone.

Account holders sign in. Everyone else asks for an account.

Why this exists

Your page tells you how a post did. It does not tell you who cared.

LinkedIn will give you a reaction count and a list of faces. It will not tell you, in one place, that the people reacting this month were mostly senior, mostly at companies of a certain size, and that several of them work somewhere that matters to you.

That reading is the useful part, and it is the part nobody has time for. It means going post by post, opening each reactor list, working out where every person actually works, and then deciding what the pattern means. Done properly for a busy month it is most of a day.

Signals does the reading. You get the pattern, and the names behind it.

How it works

Three steps, once a month.

STEP 01

Tell it where to look

Your LinkedIn page, the month you want covered, and a sentence on what kind of person matters to you. That is the whole setup.

STEP 02

It reads the month

Every post your page published in that period, and every person who reacted or commented, looked up one by one for their job title and employer.

STEP 03

You get a report

At its own link. Summary at the top, the people underneath, and a complete list in the appendix. Built to be sent to someone who was not in the room.

What arrives

Five sections, and the names are the point.

  • A summary of the monthWhat your page published, what it got back, and what the shape of the engagement says. One paragraph you can paste into an update.
  • Every post, rankedSo the one that worked is obvious, and so is the one that did not.
  • The people who engagedEach with their name, their job title, and the company they work at, both linked. This is the part that takes a person a day by hand.
  • The people who engaged with your colleaguesIf your team posts under their own names, those reactions get their own section.
  • Comments worth reading twicePulled out with who wrote them, rather than left buried under a post.
  • A complete appendixEveryone, not just the ones highlighted. Nothing hidden behind a summary.
Fit

Worth being straight about who this suits.

A good fit if

  • Your page published something in the month you want covered. A quiet month makes a short report, honestly labelled.
  • You care who is paying attention, not only how many.
  • Somebody at your end will read it. The report is the finding, not the action.
  • Your market talks about its work on LinkedIn under real names.

Probably not, if

  • You want advertising performance. Signals reads organic activity only.
  • You want a report on a page that is not yours. It reads your own page, and nobody else's.
  • You want the follow-up done for you. Signals tells you who engaged. What you do next is yours.
Questions

The things people ask first.

Does Signals need access to our LinkedIn account?

No. It reads the posts on your page and the public engagement on them. It never asks you to log in, never connects to your account, and never posts, comments, messages or follows anybody.

Where do the names come from?

From the reactions and comments on your own posts, which are visible to anyone looking at them. Signals reads posts and the engagement on them, and puts the job title and employer next to each person so the list means something.

Can we get a report on a competitor's page?

No. A report covers your own page. That is a deliberate limit, not a missing feature.

Does it include our advertising performance?

No. Advertising figures live in a different part of LinkedIn and need a separate permission, so they are not part of this report.

How far back can it go?

Any complete month. If you ask for a month that has not finished yet, it will tell you rather than give you a half report.

How long does it take to build?

A few minutes rather than seconds. Every person who engaged is looked up individually, which is slower than a count and is the reason the report is worth reading. The link is emailed to you as well, so you can close the tab.

What happens to the report afterwards?

It stays live at its own link so you can circulate it. It is not indexed and not listed publicly, but treat the link as shareable, because anyone holding it can open it.

What does it cost?

Your first report is free. If you want one every month, get in touch and we will talk through what that looks like.

Your page had an audience last month.

Find out who was in it.

Get your report